I designed a soda bottle for Blackberry Fizz, focusing on creating a strong visual identity that reflects the product's vibrant, playful nature. By incorporating repeating blackberry imagery throughout the bottle layout, I established a distinctive character that resonates with the flavor and sets the drink apart.

Using Adobe Illustrator and InDesign, I aimed to capture attention with a bold, fun design while enhancing the overall brand experience.

This project strengthened my skills in critical thinking and problem-solving, especially in translating a product’s essence into an engaging visual design. It also deepened my understanding of branding and how to effectively communicate a product’s personality to consumers.